case study
Via Emilia
Via Emilia 9 is a Miami-based Italian restaurant specializing in authentic cuisine from Italy’s Emilia-Romagna region. Known for its handmade pastas, traditional recipes, and high-quality ingredients, the restaurant brings the flavors of northern Italy to the heart of South Beach.
Assignment
The authentic Italian restaurant Via Emilia 9 sought a dynamic marketing approach to enhance its brand presence and connect with a wider audience. With a focus on its rich culinary heritage and traditional flavors, the restaurant required a tailored strategy to drive engagement and increase visibility.
Public Relations
Email Campaigns
Graphic Design
Social Media Management
Results
We developed a comprehensive marketing strategy to enhance Via Emilia 9’s brand presence and reach a wider audience. Public relations efforts resulted in key media placements that showcased the restaurant’s authenticity and offerings. Email campaigns were executed to engage both existing and new customers, driving awareness of events and promotions. Graphic design played a pivotal role in creating compelling visual content for both digital and print materials, ensuring consistency across all channels. Social media management further amplified the restaurant’s reach, fostering engagement and expanding its online community. The overall campaign successfully strengthened the brand’s visibility and customer engagement.