case study
FreightOptics

FreightOptics is the supply chain industry’s most advanced software system. The cloud-based platform was conceptualized by a team of industry leaders in search of a comprehensive, profit-driven software solution that enhances supply chain visibility. FreightOptics streamlines all of your shipping data into one all-inclusive dashboard that can be customized to fit your individual needs.
CLIENT testimonial
“Team V has done an outstanding job in rebranding and providing ongoing marketing and public relations for both of my companies. For over a year, they have worked diligently and continuously to address all of our requests and needs in an expeditious manner. I am very pleased with their level of professionalism and communication.
I would highly recommend contacting Velocitas if you are looking to promote your company. 2019 is looking very successful for us in many ways due to their assistance and marketing strategy. We could not have come all this way without them.”
Assignment
Redesign all branding and messaging, design and develop a website that showcases the technology.
Website Design
Rebranding
Promotion of Exhibition
Web Development
Content Creation
Design
Social Media Consulting




Results
We created a new brand that strongly aligns this technology platform to its parent company, while also maintaining it’s own identity for private label opportunities within the industry. Initial results from the new website drove an increase of over 300% in terms of visitors to the site, with an additional 400% increase of new users. Additionally, the time users are spending on the site grew by over a minute per session, showing a greater engagement with the company and its brand.

Velocitas continues to provide support and strategy to FreightOptics.