Estrella Insurance
Estrella Insurance is a property and casualty insurance agency that has provided exceptional service for over 40 years. With over 190 locations across the United States, they are continuously looking for opportunities to expand in new markets through franchising.
Assignment
Velocitas was hired to establish Estrella Insurance in the newly-entered Texas market and to build awareness surrounding their franchising business. Our objective was to secure media placements, support new franchise openings, and develop their social media presence.
Public Relations
Email Campaigns
Social Media Management
Creative
Results
The Velocitas team continuously works on preparing press releases, creating email campaigns, coordinating video shoots to create compelling testimonials, leveraging opportunities for online media pickups, handling direct media pitching, and managing social media channels.
Velocitas continues to work with Estrella Insurance on PR, social media, and building brand awareness.