case study

Lina

Lina is a leading medical coworking company built to support the needs of independent health practitioners. They offer private, customizable, and turnkey office suites for a wide range of healthcare specialists.

Assignment

Velocitas was hired to expand Lina’s footprint in their new location in Aventura, Florida, and to build awareness surrounding their medical coworking service. Our objective was to secure media placements, manage social media channels, provide event support, and develop website content.

Public Relations

Social Media Management

Content Development

Event Support

Website Design

Results

Velocitas conceptualized a public relations campaign that resulted in pickups from South Florida and national publications such as  Sun Sentinel, Medium, and Modern Healthcare. Additionally, the team disseminated press releases for company announcements and managed the company’s social media, which has garnered significant engagement across all channels.  

We continue to work with Lina to secure press placements and build brand awareness across South Florida through various public relations and marketing initiatives.